You need to make smart investments, but you also need to make an educated prediction of how much you'll be earning in one month/year. Weddings are just one time events, so it shouldn't influence your day to day decisions about how you live as a person.īefore you implement your 'new' idea, ask yourself, " Will the financial return exceed the money I'm spending on my b usiness expense? How much profit will I make ?" Over the years, I've seen numerous photography studios & vendors close their shops simply because they couldn't pay for the rent. Just because you're dealing with high end venues & clientele, don't be a snob! Just because your work is being featured at various blogs, don't think you're now a rockstar. Planners, having a good taste is great, but don't judge others around you if they don't meet your standards. However, you need to guard your heart that you are not personally affected by their money spending. With that said, they will choose the most expensive, quality food, dress, florals and other wedding needs. Weddings are probably one of the most lavished events where couples spend their money that they saved their entire life. Bottom line is, You have to make clients come to YOU.īe humble & be modest. Instead of reaching out & spend a fortune on advertising your business, focus on your product or the service you're offering and be the best at it. I also have way too many ideas that I'd like to implement, but I sometimes have to shut my brain and be diligent with what I'm given on a daily basis. you can't go too far with your flings of interest or the next 'cool' idea. If you say that you're good at everything & start dabbling on everything that sparks your interest every time, trust me. It's the little things that make us reliable, professional, and an experienced vendor and I truly believe that it all starts with great customer care & undivided attention to our clients' needs. It was more important that I built credibility & trust with our clients than taking on way too many events to appear more attractive to customers. It could have brought more business or I could have given the jobs to our associate coordinators, but I intentionally wanted to focus on weddings to provide exceptional, proactive and authentic service to our clients. It isn't our main service to chase after kids & try to deal with moms who are on an extreme tight budget. When my son's birthday party got featured on various blogs, I received an overwhelming birthday party inquiries and I had to turn down ALL of them because I knew I didn't want to spread myself too thin. First year is crucial to brand your business but, don't take EVERY opportunity that comes your way. It is important to focus on your product or the service you're offering and be the best at it.
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